Facebook & Instagram Ads

We run Meta Ads like a profit center, not a cost line. Every campaign is engineered around one metric: return on ad spend. From creative to targeting to tracking, we own the full performance loop.

What you get

Precision Targeting

Custom audiences, lookalikes, and interest stacks built from real buyer data — not guesswork.

Scroll-Stopping Creative

Thumb-stopping hooks, UGC-style videos, and static ad sets tested weekly for the lowest CPA.

Profitable Scaling

Structured CBO/ABO scaling frameworks that protect ROAS as daily budgets grow.

Full-Funnel Tracking

Server-side tracking, CAPI, and UTM hygiene so every conversion is attributed correctly.

Our process

  1. Audit & discovery — we review your offer, past ad data, and funnel before spending a rupee.
  2. Strategy & setup — pixel, CAPI, audiences, and campaign structure tailored to your goals.
  3. Creative production — hooks, scripts, and ad variations built around proven performance angles.
  4. Launch & optimize — daily monitoring, A/B testing, and budget reallocation to winners.
  5. Scale — once we hit target ROAS, we scale horizontally and vertically without breaking accounts.

Deliverables

  • Meta Business Suite & Pixel/CAPI setup
  • Competitor and audience research
  • Campaign architecture (TOF / MOF / BOF)
  • Weekly creative testing (5–10 variants)
  • Landing page conversion audits
  • Bi-weekly performance reports with action plan

Who it's for

DTC brands, e-commerce stores, coaches, SaaS, and local service businesses spending ₹50,000+/month on Meta Ads and serious about scaling profitably.

Ready to scale?

Book a free 20-minute ad audit and we'll show you exactly where your spend is leaking.

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